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voice over Internet telephony growth by 2010

JupiterResearch has projected that voice over Internet telephony will grow to a subscriber base of 20.4 million in 2010, compared to 1.2 million in 2004. The market researcher defines broadband telephony as VoIP-based service that allows calls via the Internet from anyone with a phone. JupiterResearch said VoIP services offered by cable operators and start-ups are enhancing consumer awareness.

“With the current abundance of broadband telephony offerings, the market has spurred competition around price and features,” said David Schatsky, senior vice president of research at JupiterResearch. “Although most consumers still do not know what VoIP stands for, they do increasingly know that if they have broadband, they have alternatives for getting phone service.”


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